Take a look at Construction Business Owner’s most-read articles from 2014 for advice on marketing, digital innovations and developing strong relationships<\/p>\n
According to our 2014 analytics, you were especially interested in how to create a stronger digital presence for your company through branding, social media and better websites. Building stronger relationships with employees and customers was also on your radar in 2014. The most-read story of the year, about new revelations that change construction marketing, discussed how building a strong reputation and focusing on understanding buyers’ challenges would radically improve your business. Check out this article and others on our list below.<\/p>\n
1. Two Findings That Will Change the Way You Market Your Construction Business<\/a><\/strong><\/p>\n This research will help you tap into your client’s brain 2. The Top 10 Components of an Effective Construction Website<\/a><\/strong><\/p>\n Use this blueprint for your company’s site 3. 5 Secrets to a Stand-Out Brand<\/a><\/strong><\/p>\n How to help your business become a recognizable industry leader 4. Top 5 Equipment Killers<\/a><\/strong><\/p>\n How remote monitoring can save your assets 5. There’s a Construction App for That<\/a><\/strong><\/p>\n These must-have mobile applications can simplify your work flow 6. Why Project Superintendents are Key to Winning Repeat Business<\/a><\/strong><\/p>\n Understand and incorporate the emerging role of the “salesmantendent” 7. The Evolution of the Project Manager<\/a><\/strong><\/p>\n Adapt to this ever-changing industry by providing training and development, or you will be left behind 8. 6 Steps to Develop Loyal Customers<\/a><\/strong><\/p>\n By improving your level of commitment, both sides of the partnership can benefit 9. How to Use Social Media to Connect with Customers, Employees and the Construction Community<\/a><\/strong><\/p>\n Social media can help your construction business grow
By Sylvia Montgomery, March 2014<\/p>\n
By Lee Zoldan, February 2014<\/p>\n
By Dan Antonelli, May 2014<\/p>\n
By Jeb Scarbrough, September 2014<\/p>\n
By Amelia Messamore, March 2014<\/p>\n
By Gregg M. Schoppman, February 2014<\/p>\n
By Gregg M. Schoppman, April 2014<\/p>\n
By George Hedley, October 2014<\/p>\n
By Gregg M. Schoppman, March 2014<\/p>\n