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The homes will sit within a 557-home mixed-tenure scheme being brought forward by Hill in partnership with the Royal Borough of Greenwich, alongside a new leisure centre.
Clarion has acquired the affordable element through a Section 106 deal, securing the social rent homes in Blocks D and E of the development.
The scheme will provide a mix of one, two and three-bed flats aimed at households on the local waiting list.
Set in the heart of Woolwich town centre, the project benefits from strong transport links, with Woolwich Arsenal and the Elizabeth Line station both within walking distance.
The deal marks Clarion’s first development in Greenwich as it looks to expand its footprint across south-east London.
Richard Cook, Chief Development Officer at Clarion Housing Group, said: “This partnership with The Hill Group will deliver 188 high-quality social rent homes in the heart of Woolwich, helping more people access genuinely affordable housing in a well-connected and vibrant part of London.”
Cain Peters, Managing Director for Special Projects at The Hill Group, said: “We are delighted to welcome Clarion as our affordable housing partner on this landmark development in Woolwich.”
Homes will be built to high sustainability standards and linked to a district heat network powered by air source heat pumps.
Start on site is expected later this year, with first completions due in 2029.